08 / System
Strategy decks are cheap because nobody has to execute them. We write the plan knowing we are the ones who will run it next quarter, which changes every recommendation in it. Positioning that survives contact with a customer, a launch sprint with dates on it, a website that actually converts the traffic, and a channel sequence that says which lane acquires customers first — and what to leave off until the economics say otherwise.
Engine spec
Not a purpose statement. A sentence your customer repeats to a colleague, a wedge you can defend against the three brands you actually lose to, and the proof points that back it. We test it against real buyers before it goes near a homepage.
A launch is a sequence, not an announcement: pre-launch demand capture, day-one saturation across owned and paid surfaces, and a week-two follow-through most brands skip entirely. Every phase gets an owner, a date and a number to hit.
Design, copy and build, shipped in weeks. Fast on a mid-range phone on Indian mobile data, structured for search and AI answer engines, and wired to the WhatsApp and Voice engines so an enquiry gets a reply in seconds rather than a form confirmation.
GTM / in operation
Two weeks of customer calls, sales-call recordings, category teardown and unit economics. We are looking for the gap between what you say and what buyers repeat back — that gap is usually the whole problem.
We land the positioning, then build the 90-day sequence: which systems switch on in which order, what each is accountable for, and what we deliberately are not doing this quarter.
Website and launch assets ship, channels go live in sequence, and we review weekly against the numbers set in week one. The end-of-sprint readout is scored honestly whether or not it flatters us.
Proof
Not projections. What this system does on a normal week, on brands that already run it.
In the field / Protein Supplements
Awareness was capped at their own D2C list. We resequenced the launch — network first, sampling second, follow-up inside 48 hours — and the spend finally compounded.
4.8x return, measured end to end
Read the Fast&Fit Nutrition case study →Works with
Every system stands on its own. These are the ones that compound hardest next to it.
04 / Outreach
Booked demos, not lists. Signal-first hunting and multichannel sequences that put qualified buyers on your calendar — 412 a day inside our own stack.
02 / Content
Creative volume is the cheapest lever on CAC. 100 reels a week at roughly $0.30 a clip means you can test your way to the ads that actually acquire.
01 / Network
1 Lakh+ samples a month, put in real hands and tracked to the purchase. Sampling plus attribution — trial you can measure, not impressions you have to trust.
Pricing
Run this system on its own, or take it as part of a retainer where the engines feed each other. No hidden line items — we'd rather you spend on output than on markup.
On its own
From $3,000
Per month, USD
6-week sprints against a CAC target
Switch this system onIncluded in
Retainers are billed monthly in USD. Every engagement starts with a strategy sprint and a written scope.
See every tierYes — the Strategy Sprint is a standalone deliverable and you own the plan outright, including the parts that point at other vendors. We would rather you leave with something usable than sign a retainer you were not ready for.
We have to execute it. Recommendations we cannot staff, price or ship do not make it into the plan, and every channel we suggest comes with what it costs to run, who runs it, and what it should return. That constraint kills about half of what a normal deck would contain.
Defined in week one, in numbers — trial volume, repeat purchase signal, cost per qualified lead, whatever maps to your stage. The end-of-sprint readout scores against those targets honestly and you keep the playbook either way.
We built this engine for ourselves. Now let's run it for your brand.